
Food safety scares. Environmental disasters. Loss of life. Scandal.
We all know about Martha Stewart and terrorist attacks on American hotels abroad, but large or small, every organization experiences its own disasters. And with live television, radio and bloggers, news stories appear almost instantaneously, with potentially disastrous consequences to a company’s reputation and bottom line.
Oratorio’s Crisis Communications Training shows executives and other officials how to communicate effectively in any emergency. Participants learn how to:
- Identify appropriate spokespeople.
- Develop time-sensitive messages.
- Role-play and re-enact an actual crisis.
- Stay calm in the face of hostile questions.
- Manage internal and external communications.
